?unique=76495ed)
Mars Hi Protein Cookies
🍪 15g of protein per 60g soft-baked cookie — genuine Mars Chocolate & Caramel flavour
🍫 9% milk chocolate chips + 5% caramel fudge pieces — baked into every cookie
🌾 Plant-based protein blend: hydrolysed wheat + pea + soy protein
✅ Suitable for vegetarians — 233 kcal per cookie
🍪 Sold individually or in a box of 12 cookies
Mars
Genuine Product of Mars
What is the Mars Hi Protein Cookie?
The Mars Hi Protein Cookie is a soft-baked protein cookie from the Protein by Mars range, delivering 15g of protein per 60g cookie in the classic Mars Chocolate & Caramel flavour. Each cookie is filled with 9% milk chocolate chips and 5% caramel fudge pieces baked directly into a soft, moist protein cookie base — producing a warm, freshly-baked cookie experience that is genuinely distinct from the bar format that dominates the Mars Hi Protein range.
The protein matrix is entirely plant-based: hydrolysed wheat protein, pea protein and soy protein — making this the only product in the stocked Mars Hi Protein range that is suitable for vegetarians. The hydrolysed wheat protein provides the cookie's characteristically soft, chewy crumb structure, while the pea and soy proteins contribute the remaining essential amino acids for a complete protein profile.
The cookie is built on brown sugar and olive oil as the primary fat and flavour base — a traditional soft cookie formulation that creates the characteristic tender bite and moist interior. The caramel fudge pieces (5%) are genuine sweetened condensed milk-based fudge that provides caramel sweetness and pockets of gooey texture throughout the cookie.
Available individually or in a box of 12. Suitable for vegetarians. Contains gluten, milk and soy. May contain nuts and peanuts.
The Mars bar, baked into a cookie. 15g of protein. Genuinely soft.
| Packaging | 1 Pc or 12 Pcs |
| Brand | Mars |
| Flavour | Chocolate & Caramel |
| Size | 60 gr |
🍪 Soft-baked format — a completely different eating experience from protein bars
The Mars Hi Protein Cookie offers a genuinely different protein snack format from the bar products in the range. The soft, chewy cookie texture — achieved through the combination of hydrolysed wheat protein, brown sugar and olive oil — provides a warm, comforting eating experience that satisfies sweet cravings in a different way from a bar. For athletes who experience snack fatigue from eating similar formats daily, the cookie format provides variety without sacrificing protein.
🌾 100% plant-based protein blend — suitable for vegetarians
The protein in the Mars Hi Protein Cookie comes entirely from plant sources: hydrolysed wheat protein, pea protein and soy protein (approximately 32% protein blend by formula weight). This makes it the only product in the stocked Mars Hi Protein range suitable for vegetarians, and a meaningful choice for individuals reducing their animal protein intake without sacrificing taste quality.
🍫 Genuine Mars inclusions — 9% milk chocolate chips + 5% caramel fudge pieces
The chocolate chips are genuine milk chocolate and the caramel fudge pieces are made from sweetened condensed skimmed milk, glucose syrup and coconut oil — real food inclusions that replicate the Mars bar's chocolate-and-caramel identity in cookie form.
🫒 Olive oil and brown sugar base — a clean and genuine soft cookie structure
The Mars Hi Protein Cookie uses olive oil as its primary fat source rather than the palm oil or vegetable fats found in most protein bars — a distinctive ingredient choice that contributes to the cookie's characteristically tender, moist crumb.
🎯 Goal guide
🏋️ Mass gain: 1 to 2 cookies/day. 15g of protein per cookie at 233 kcal — a meaningful snack contribution under a caloric surplus.
🔥 Weight loss / cutting: 1 cookie/day replacing conventional biscuits or cookies. 15g of protein at 233 kcal — a dramatically better macronutrient profile than conventional baked goods.
⚖️ Variety and compliance: 1 cookie/day to prevent snack fatigue from daily bar consumption.
Serving suggestion
Open the wrapper and consume directly. No preparation required. For maximum enjoyment, warm in a microwave for 10 to 15 seconds — this softens the chocolate chips and caramel fudge pieces to a molten consistency that enhances the eating experience significantly. Store in a cool, dry place away from direct sunlight.
Best times to enjoy it
☀️ Mid-morning or afternoon snack
The soft-baked cookie format satisfies sweet and baked goods cravings in a way that bars cannot. A Mars Hi Protein Cookie mid-morning or afternoon delivers 15g of protein and genuine indulgent satisfaction at 233 kcal.
🌙 Evening dessert substitute
The chocolate-caramel cookie format is particularly effective as an after-dinner dessert substitute — replicating the warm, sweet cookie experience at 15g of protein.
🏋️ Post-workout for vegetarian athletes
15g of plant-based protein in a solid food format — an effective post-workout protein source for vegetarian athletes who prefer food to shakes.
✈️ On the go
Individually wrapped and shelf-stable — fits easily in any bag or gym kit.
Full ingredient list
Protein blend (32%) (hydrolysed wheat (gluten) protein, pea protein, soya protein), humectant (glycerine), brown sugar, milk chocolate chips (9%) (sugar, cocoa butter, skimmed milk powder, cocoa mass, vegetable fat (palm), lactose (milk), whey powder (milk), milk fat, whey solids (milk), emulsifier (soya lecithin), natural vanilla flavouring), olive oil, fortified wheat flour (wheat flour, calcium carbonate, iron, niacin, thiamin), caramel fudge pieces (5%) (sugar, sweetened condensed skimmed milk (skimmed milk, sugar), glucose syrup, fondant (sugar, glucose syrup, water), coconut oil, dextrose, stabilisers (pectin, sodium alginate), natural flavouring), inulin, cocoa powder, golden syrup, flavouring, raising agent (sodium bicarbonate), barley malt extract. May contain nuts and peanuts.
Key ingredient breakdown
| Ingredient | Role |
|---|---|
| Hydrolysed wheat protein | Primary protein source; contributes to soft cookie crumb structure |
| Pea protein | Secondary plant protein; complete EAA complement |
| Soy protein | Tertiary plant protein; additional EAA coverage |
| Milk chocolate chips 9% | Real milk chocolate; genuine chocolate inclusions |
| Caramel fudge pieces 5% | Real condensed milk-based fudge; caramel flavour pockets |
| Brown sugar | Natural sweetener and moisture retention |
| Olive oil | Primary fat; contributes to soft, moist cookie texture |
| Fortified wheat flour | Cookie structure and crumb |
| Inulin | Prebiotic dietary fibre |
| Barley malt extract | Natural sweetener and flavour |
Allergens
Contains wheat/gluten (wheat protein, wheat flour, barley malt extract), milk and soy. May contain nuts and peanuts. Suitable for vegetarians. Always refer to the current product label for the most up-to-date allergen information.
Nutritional values per cookie (60g)
| Nutritional values | Per 60g cookie |
|---|---|
| Energy | 975 kJ / 233 kcal |
| Fat | 9g |
| of which saturates | 4g |
| Carbohydrates | 25g |
| of which sugars | 13g |
| Protein | 15g |
| Salt | 0.3g |
Format guide
| Format | Cookies | Total protein |
|---|---|---|
| Single cookie | 1 × 60g | 15g |
| Box of 12 | 12 × 60g | 180g |
Q1 — Is the Mars Hi Protein Cookie suitable for vegetarians?
Yes. The protein blend is entirely plant-based (hydrolysed wheat, pea and soy protein) and the cookie contains no collagen hydrolysate or other animal-derived proteins. The milk chocolate chips and caramel fudge pieces contain dairy — making it unsuitable for vegans — but suitable for vegetarians who consume dairy.
Q2 — How does the cookie format differ from the Mars Hi Protein Low Sugar Bar?
The cookie and the bar are fundamentally different product formats. The Mars Hi Protein Low Sugar Bar (55g) uses maltitol as its primary sweetener with no added sugar and only 1.7g of sugar per bar. The Mars Hi Protein Cookie (60g) is a soft-baked cookie using brown sugar and golden syrup — it contains more total sugar (~13g) but provides a genuinely different eating experience. The cookie is suitable for vegetarians; the bar is not.
Q3 — Can the cookie be warmed for better taste?
Yes. Warming the Mars Hi Protein Cookie in a microwave for 10 to 15 seconds softens the chocolate chips and caramel fudge pieces to a molten consistency, replicating the experience of a freshly baked warm cookie. This warming protocol significantly enhances the eating experience and is particularly recommended as an evening dessert substitute.
Q4 — What is inulin doing in the cookie formula?
Inulin is a prebiotic dietary fibre derived from plant sources (typically chicory root) that contributes to the dietary fibre content of the cookie and supports digestive health. It also acts as a mild sweetener and moisture-retaining compound that helps maintain the cookie's soft texture over its shelf life.
Q5 — Is the box of 12 the most economical format?
Yes. The box of 12 provides a lower cost per cookie than purchasing individually. At one cookie per day, the box provides 12 days of supply.